Episode #5: Finding a Way: Navigating the Distribution Industry with Michael Sterling
Spotify
Join John and Michael in this insightful episode of "Finding a Way". In this episode, John welcomes special guest Michael Sterling, a seasoned professional in the fuels, lubricants, and chemicals industry. Michael shares his personal and professional journey, offering valuable insights on strategy, distribution sales, leadership, and work-life balance.
Starting with his education at Texas A&M University and meeting his wife during jury duty, Michael takes us through his career in the distribution industry. He discusses the challenges and rewards of living in different locations, the importance of family support, and maintaining a healthy work-life balance while traveling extensively for his job.
Michael also delves into the significance of effective communication in today's society. He highlights the lost art of direct conversations and the impact it can have on resolving issues efficiently. Drawing from personal experiences, Michael emphasizes the value of connecting with successful individuals from various fields and learning from their experiences.
In addition, Michael shares his motto of "finding a way" and how it has shaped his approach to overcoming obstacles. He discusses his recent real estate investment journey in Texas, where he faced challenges but remained determined to achieve his goals. Michael's insights shed light on the importance of resourcefulness and having belief in oneself.
Whether you're a seasoned sales professional or aspiring to enter the field, this episode of "Finding a Way" offers valuable lessons in resilience, communication, and balance. Tune in to gain insights and inspiration to propel your sales career to new heights.
John Keller
President & Co-Founder at Redlist
John is a serial entrepreneur and investor that is obsessed with helping companies fulfill their missions to "Build the World." John has been involved in scores of start-ups and high growth businesses; including companies in the E-commerce, and B2C and B2B services and retail spaces. John is driven by the possibilities of scalable businesses with impact and purpose. He loves the challenge and excitement of his current role as President of Redlist, LLC a B2B Software as a Service (SaaS) company in the industrial space–where his teams work to unite the enterprise asset community of equipment owners, OEMs and suppliers. His software platform provides maintenance, safety and operational software solutions to medium and large enterprise customers that are involved in building fundamental building blocks of civilization. In addition to being pretty nerdy, John also lives a wannabe farmer's life in Utah.
Michael Sterling
Regional Sales Manager
Michael Sterling is an accomplished and experienced sales leader with a demonstrated history of working in the oil and energy industry. He leverages his expertise as an empathetic individual contributor to promote company goals through sales process management, contracts and negotiation, pricing, account management, and business communication. He is also skilled in business planning, logistics, and distribution, as well as operations management. He exercises these tools he's learned over time and experience to fuel the entrepreneurial spirit and cultivate trusted business and stakeholder partnerships, from our single-site customers to full corporate leadership. He did his undergrad and graduate work at Texas A&M University in College Station, TX.
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